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Melbourne Food and Wine Festival The complete program for the 2003 festival. In this version for the 2003 festival the organisers took a bold leap into the marketing present. After previous festivals suffering from little promotional clout, an engaging theme was developed and a new era in the festival was born. This was the first year that event information was turned from a brochure-ware website into an interactive piece surrounded by beautiful, 'stimulating' imagery.
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